10 Sep


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“Delay is cunning, crafty and deadly. Delay and procrastination are death sentences!”  - Ike Isinguzo

Many incredible ideas die before they even have the opportunity to fly.

Without a plan, a map, or a blueprint, we are simply winging it.

The results at best are mediocre.

Don’t concern yourself with how you are going to achieve your goal.

You must begin right where you are and stop putting it off.

The quote above belongs to Dr. Ike Isinguzo.

His vision began in 2003 and ultimately became a reality in 2010.

Dr. Ike’s passion, persistence and determination did not allow the how to enter his realm.

There were many supposed obstacles along the way but his gentle and fearless tenacity culminated in victory.

Anytime someone entertains a plan of doing something great in their life the question of how pops up.

The how disrupts the creative process that all of us were endowed with at birth.

Kids understand the how. In fact, they rarely ask the how as it’s almost embedded in their DNA at birth.

In a previous story, there was a young kid who always said, "When I grow up, I'm going to be a Real Estate agent and become a millionaire."

He never asked the how. He just persisted until he came up with such an ingenious plan that created his phenomenal results.

The title of this story is “How to create more value and win.” You may read it to grasp the entire story.

Now onto why this powerful how does not have to control you any longer.

How, stops and derails any possibility of moving forward towards our desired result.

Every time you ask the how you immediately halt the process.

How is synonymous with the X factor (derails and undermines) and Y (proactive and possibility) is synonymous with decision-making.

An incredibly clear picture of what you want crushes the how towards oblivion.

No question.

You've heard it many times before.

Where are you going to get the money, the resources, or whatever?

We’ve heard the latter many times in our life and as a result the how stomps on our image, dream, aspiration, goal and ultimately we all move back to Status Quo Lane.

It would have been great but where would I ever get everything that I need to bring it to fruition?


Say yes to your success.

Understand that the how is relentless and will never cease pestering you with doubts.

It will never leave you alone. As soon as it knows that it has deposited even the smallest seed of doubt, it will continue to push forward.

It is beyond unabated promptings.

Embrace these decisive and creative moments as these moments create your story and you all have a spectacular story to share with everyone.

To the best of your ability, don’t allow present circumstances to influence your thinking, your decision-making, and your present moment happiness.

If you do the how will always dominate and always undermine your aspirations.

Present circumstances are disguised as a gift but most people will never understand this.

So how are you going to do that?

Nurture the moment and not the past.

When you look back, none of it will matter if you do not reap the residual value of the moment.

Here's a take from the past.

“Hey Steve, what's happening in that garage?"

"Not much. We're just fooling around with an idea that will revolutionize the way people talk to each other."

“Steve, that's boring and how are you going to do that? Meet us at the watering hole. That's more fun."

“Thanks, but you guys go ahead without me."

Fast forward today.

“Steve, I know that you are no longer here but why didn't I get it when I was with you back in the garage? Everywhere you go today, everyone is holding that thing, that you were working on in the garage."

It's ok, you can still buy it. Just tell them that Steve Jobs sent you."

Awareness is everything.


The next time that someone asks, “How are you going to do that”, just say, “Oh, that word is no longer in my vocabulary.”


Carpe Momentum

Franco Cianflone


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